Google and the National Security Agency's possibly secret relationship will remain secret. The Federal Appeals Court has upheld the NSA's decision not to release information confirming or denying if they have a relationship with Google. Read more »
A Mom’s Advice: Master YouTube Annotations (& 3 Hairstyles for Mother’s Day)
For Mother’s Day, we also interviewed another mom on YouTube: Mindy McKnight. She runs the Cute Girl Hairstyles channel which is so popular that the lead hairstylist for Hunger Games movie reached out to her to do a Hunger Games style on her channel. Read more »
Google Search Results Test Adds More Instant Answers
Some Google users in a test group are seeing a big change to their search results. Search queries for movies, TV shows, people, sports teams, music, books are among those triggering these direct answers directly on Google’s search result pages. Read more »
Multi-Channel Ads: The Importance of ‘Scent’
TV or Mass Media ads create awareness and possible interest, so PPC, display or Facebook ads should pick up where the other ads leave off. But they can’t pick up anything unless they also carry a "scent trail" of keywords, terminology, and imagery. Read more »
5 Advanced (But Simple) SEO Analyses You Should Perform With Visitor Intelligence
Collecting the right data and attributing it to the right sources will help you understand how SEO impacts your business. Learn how to structure your data to enable analysis and reporting and SEO analyses you can perform with visitor intelligence. Read more »
How to Get Rid of Unwanted Backlinks
Hit by a Google penalty because low-quality sites are linking to yours? This process will help you conduct a backlink audit of your website, drill down to identify bad links, and share tools to help you hunt down people who can remove those links. Read more »